Gym management
software is a software solution which allows the users to manage the
different processes associated with running a gym in an efficient and
effective manner. These software solutions are generally
multifunctional and can manage all the diverse processes associated
with managing a gym or fitness centre. Gym
management software solutions can perform functions such as
scheduling appointments, waitlist management, online bookings,
membership management, customer specific notifications, payroll
management and estimated income among several other features. The
features of gym management software differ from vendor to vendor and
also depending on the price of the software solution. Some vendors of
gym software solutions also offer features such as booking through
social media and promotion of the gym in social media. Such features
are generally available for the high end and more expensive versions
of gym management software. Certain gym management software solutions
also provide the user with the option of workforce management. Thus
the software can track the check in and checkout time of the
employees, attendance of the employees and the salary payments of the
employees among others. Such hosts of varied features are extremely
helpful for multi gyms having huge number of customers and employees.
The customer details managed by the gym management software can
include new enrollments, lapsed subscriptions, subscription
termination, check in and checkout time, number of steam baths
available to an user, number of body massages available to the user
and the name of the trainer assigned to the user among others. The
vendors of the gym management software often provide customized
solutions, depending on the need of the purchaser. Several vendors
also offer cloud based gym management software solutions, which are
highly beneficial for gyms operating in multiple locations. Cloud
based gym management software allows the user the track details of
each gym location from a central monitoring point and also aids in
effectively notifying any location to take necessary action for any
noted issue.
The market for gym
management software is primarily being driven by the growth in number
of large gyms having multiple outlets across the same region or
different nations. For example the Anytime Fitness brand of gym,
owned by Self Esteem Brands LLC, has been operating in multiple
locations across different countries. Branches in such diverse
locations cannot be managed by traditional methods and hence require
aid of modern solutions such as gym management software. Several gym
brands have been widening their reach through development of branches
in different locations. This in turn has been positively impacting
the growth of the market for gym management software. Additionally,
the growing health consciousness among people from all geographic
locations has been promoting the number of annual gym subscriptions
globally. This in turn has forced several medium and small gym brands
also to opt for gym management software, for better management of the
growing number of subscriptions. This in turn has been further
boosting the global gym management software market. However, lack of
proper awareness, overdependence on traditional gym management
solutions and concerns for security breach are some of the factors
which have been inhibiting the growth of the market. Considering the
growing number of gym subscriptions and the growing need for better
gym management, the market for gym management software can be
expected to be offered ample growth opportunities during the forecast
period.
The gym management
software market, on the basis of deployment type, has been segmented
into on-premise, cloud and mixed. On the basis of region, the market
for gym management software has been segmented into North America,
Europe, Asia Pacific, South America, and Middle East & Africa
(MEA).
The major companies
in the gym management software market are MINDBODY, Inc. (The U.S.),
Zen Planner LLC (The U.S.), Jonas Fitness, Inc. (The U.S.), GymMaster
(New Zealand) and Virtuagym (Colombia) among several others.
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