Global Horizontal
Portals Market: Introduction
Portal is a point of
access to information, people and other business functions addressing
the customers, clients, business activities and employees.
Horizontal portal is
a peculiar type of enterprise portal which is adopted by several
business firms of same business type to access a range of enterprise
function through various types of network such as LAN, MAN and WAN.
Horizontal Portals are used to optimize connections between people,
information and application, so that user can navigate and access
content. It also offers dynamic personalization of application. As a
type of solution horizontal portals are software or services to
manage wide range of purposes.
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Global Horizontal
Portals Market: Drivers and Challenges
There is an
increasing need to portals and digital engagement technologies, owing
to the growing awareness of digitization among the youth and emerging
economies. Hence, driving the growth of global horizontal portal
market.
However, high
initial cost and sophisticated user design of horizontal portals is
hindering the growth in revenue of global horizontal portal market.
Ensuring secure and contextual access to the horizontal portal is one
of the major challenges faced, which restraints the adoption
negatively impacting the growth of global horizontal portal market.
Global Horizontal
Portals Market: Segmentation
Global horizontal
portals market can be segmented into type of solution, application
industry and regions.
On the basis of
solution type, global horizontal portals market can be segmented into
software and services.
On the basis of
application industry, global horizontal portals market can be
segmented into IT & telecommunication, healthcare, military,
automotive, consumer electronics and others.
Global Horizontal
Portals Market: Regional Outlook
On the basis of
regions, global horizontal portals market can be segmented into North
America, Latin America, Western Europe, Eastern Europe, Asia Pacific
excluding Japan, Japan, and Middle East and Africa.
North America and
Western Europe horizontal portal market have high penetration of
horizontal portals among the various enterprises. Asia Pacific
excluding Japan and Japan have potential in the forecast period,
owing to the digitization in the region. The customers are preferring
customized horizontal portals over the standardized ones. With
growing number of small and medium enterprise in Asia Pacific
countries such as India and China adoption of horizontal portals is
expected to increase significantly during the forecast period.
Global Horizontal
Portals Market: Competition Landscape
Key vendor in the
global horizontal portals market include Liferay Inc., Oracle
Corporation, IBM Corporation, Adobe Systems, Backbase, Hippo B.V.,
Episerver, Jahia Solutions Group SA, Kentico Software and
Salesforce.com, Inc. and Sitecore
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